Encoding.com aims to cure the encoding headache without changing your current workflow no matter how big your volume gets. They do this by maintaining open source and commercial encoding engines and using intelligent algorithms based on millions of successful encodes to choose the best ones for your video. Their features then allow you to get that video launched in multiple formats for multiple devices.
Our challenge was taking a concept as technical as video transcoding and making it fun and engaging, but also informative enough for the target audience.