Video Advertising? Why Digital Beats TV

TV is so dead!

Nuh uh, TV is alive and well!

Look, dude, online video is taking over!

No way, man, TV ads are still boss!

Yeah, but you’re not reading this on TV.

… Fair point.

You can take either side in the digital vs. broadcast debate. They’re both still big. Heck, you can even kinda take both sides. Regardless, there are three main reasons why digital needs to be a (more) significant part of your ad spend.

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